5 Essential Tips for Building a Professional Website
A great site is simple, fast, and consistent. Use these five essentials to look credible and convert visitors.
1) Clear UX & Navigation
Make it obvious where to go: concise menu, clear hierarchy, visible CTAs, and a logical footer.
2) Mobile-First & Fast
Responsive layout, compressed images, lazy-loading, caching—aim to pass Core Web Vitals.
3) Scannable Content & Real Visuals
Short paragraphs, meaningful headings, bullet points, and real IT photos (not cartoony stock).
4) Brand & Accessibility
Consistent colors/typography, adequate contrast, alt text for images, keyboard-friendly buttons.
5) SEO Foundations & Measurement
Strong titles/meta, internal linking, clean URLs, schema where relevant—track with Search Console + Analytics.
👉 Keep it simple, fast, and consistent—then iterate based on data.